Did you know that Twitter is one of the most popular social media platforms in the world? In 2018, it was reported that there were 336 million monthly active users.
Twitter is an excellent platform for businesses to connect and engage with their target audience, however, when you’re first getting started it can be difficult to find your people. But don’t worry, we’ve got you covered. Read on to find out these 5 common methods to help you gain more Twitter followers.
How to Get More Followers on Twitter
As with any social media marketing campaign, the first thing you need to do is think about your strategy. Gaining more Twitter followers is all very good but you need to understand where your audience is, how they use the platform, and how they interact and engage with brands on Twitter.
Some businesses choose to buy Twitter followers. But this runs the risk of having an account with a load of fake Twitter followers, which means they won’t engage with you or help your business. you don’t need to buy followers to find your audience, instead try implementing these techniques:
1. Produce Quality Content
People follow brands and businesses on Twitter because they want to know what is going on in the world. Regularly producing content that your audience finds interesting and useful is the best way you can gain more followers.
2. Use Hashtags
Businesses that are just getting started should use relevant hashtags to reach a larger audience. Hashtags are a great way of getting your content in front of your ideal followers and if they like what they see then they’ll probably start following you.
3. Follow Other People
Everybody wants to look cool by following very few people and by having a massive following, but the chances are this is unrealistic for your business. That’s why it’s important to connect and follow the people that you think will want to engage with your brand. Most people will follow you back if you follow them, so this is great exposure for your business and your social channels.
There are some programs and apps that help you find people to follow. But don’t forget about the Twitter follow limit though and make sure you’re not just following everyone you come across.
4. Add Your Twitter Handle to Your Other Marketing
Another way to effortlessly gain more followers is by adding your Twitter handle to your other marketing materials. For example, be sure to add a link to your social media channels on your website, in your email signature, and on other materials that promote your business.
5. Engage With Your Audience
Set up Twitter follower trackers and notifications to ensure you know when people are engaging with you and make sure you always respond to tweets and mentions. Retweeting content that other people post and offering insight to people who ask questions are also great ways to engage with your audience.
Get More Twitter Followers Now
Getting more Twitter followers takes time and patience, but social media marketing is one of the most rewarding strategies when you get it right. Keep posting content that your audience will love and engage with your people and eventually you’ll build a good following.
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